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University Town Center delivers parade thrills under the wire in Sarasota


  • By Jay Heater
  • | 11:56 a.m. November 9, 2025
A giant helium-filled nutcracker takes a bow during the 2025 Santa's Grand Arrival Parade Nov. 8 at University Town Center in Sarasota.
A giant helium-filled nutcracker takes a bow during the 2025 Santa's Grand Arrival Parade Nov. 8 at University Town Center in Sarasota.
Photo by Jay Heater
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Nokomis' Paul Voloshen had an interesting volunteer job at the Santa's Grand Arrival Parade Nov. 8 at University Town Center in Sarasota.

While high-wire artist Nik Wallenda and his sister, Lijana Wallenda, attempted a new feat — a criss cross lighting of UTC's holiday lights high above the crowd of thousands — Voloshen was told just to hold tight along with about 10 other volunteers doing the same job.

Voloshen's rope was tied into the network of wires that the Wallenda siblings were walking. On a calm November evening, Voloshen's task was easy.

"I wasn't worried," Voloshen said.

Still, the Wallendas were 180 feet up and Nik had to step over Lijana where the two wires crossed. Adding drama to the moment, it was Lijana’s first performance in Sarasota since she fell 40 feet and was seriously injured during a 2017 rehearsal for a human pyramid trick.

The trick went perfectly. So what was Voloshen's award?

"I wanted to be part of history," he said.

An estimated crowd of near 20,000 enjoyed another chapter of the Santa's Grand Arrival Parade. The event started with a tribute to veterans, followed by the Wallendas, and then the parade.

A 15-minute fireworks show thrilled the crowd after the parade ended, and then the We The Kings rock group capped the night with a concert.

 
Lakewood Ranch's Greg and Christina Gordon are ready for the parade with Danny, 4, and Leila, 7, who had their glow sticks ready.
Lakewood Ranch's Greg and Christina Gordon are ready for the parade with Danny, 4, and Leila, 7, who had their glow sticks ready.
Photo by Jay Heater
"Believe," was the theme for the 2025 Santa's Grand Arrival Parade at UTC Nov. 8.
Photo by Jay Heater
Cha Cha Buettner and Mike Stanford added to the fun of the parade. Stanford says he loves the parade because Nik Wallenda
Cha Cha Buettner and Mike Stanford added to the fun of the parade. Stanford says he loves the parade because Nik Wallenda "is the best."
Photo by Jay Heater
The Circus Arts Conservatory float is an annual favorite at the Santa's Grand Arrival Parade.
The Circus Arts Conservatory float is an annual favorite at the Santa's Grand Arrival Parade.
Photo by Jay Heater
The Tara Elementary Dance Team brought a jolt of energy to the 2025 Santa's Grand Arrival Parade.
The Tara Elementary Dance Team brought a jolt of energy to the 2025 Santa's Grand Arrival Parade.
Photo by Jay Heater
The Riverview High School Kiltie Band again was a favorite at the Santa's Grand Arrival Parade at UTC Nov. 8.
The Riverview High School Kiltie Band again was a favorite at the Santa's Grand Arrival Parade at UTC Nov. 8.
Photo by Jay Heater
Radio personalities Meredith Michaels and David Jones of “David & Meredith In The Morning” were the hosts of the 2025 Santa's Grand Arrival Parade Nov. 8 at UTC in Sarasota.
Radio personalities Meredith Michaels and David Jones of “David & Meredith In The Morning” were the hosts of the 2025 Santa's Grand Arrival Parade Nov. 8 at UTC in Sarasota.
Photo by Jay Heater
DJ Sarah Masters provided the music for the Santa's Grand Arrival Parade and kept the event rocking right along.
DJ Sarah Masters provided the music for the Santa's Grand Arrival Parade and kept the event rocking right along.
Photo by Jay Heater
Lakewood Ranch parade volunteer Rosemary Stack gets into her job of throwing glow sticks into the crowd.
Lakewood Ranch parade volunteer Rosemary Stack gets into her job of throwing glow sticks into the crowd.
Photo by Jay Heater
A helium-filled snowman ushers in the holiday shopping season at UTC during the Santa's Grand Arrival Parade Nov. 8 at University Town Center in Sarasota.
A helium-filled snowman ushers in the holiday shopping season at UTC during the Santa's Grand Arrival Parade Nov. 8 at University Town Center in Sarasota.
Photo by Jay Heater
Nik Wallenda concentrates on each step as he walks the high wire above the 2025 Santa's Grand Arrival Parade crowd at UTC Nov. 8. He completed a criss cross stunt with his sister, Lijana Wallenda.
Nik Wallenda concentrates on each step as he walks the high wire above the 2025 Santa's Grand Arrival Parade crowd at UTC Nov. 8. He completed a criss cross stunt with his sister, Lijana Wallenda.
Photo by Jay Heater
Sarasota 9-year-old Gavin Hernandez and Ruben Hernandez arrived on the parade route at 3 p.m. to get the perfect seats.
Sarasota 9-year-old Gavin Hernandez and Ruben Hernandez arrived on the parade route at 3 p.m. to get the perfect seats.
Photo by Jay Heater
Bradenton 5-year-old Lilith Joven and her mom, Karmela Joven, visit with Anna and Elsa at the Santa's Grand Arrival Parade.
Bradenton 5-year-old Lilith Joven and her mom, Karmela Joven, visit with Anna and Elsa at the Santa's Grand Arrival Parade.
Photo by Jay Heater
Lakewood Ranch 8-year-old Alex Cottalorda meets Woody and Buzz Lightyear at the Santa's Grand Arrival Parade Nov. 8 at UTC.
Lakewood Ranch 8-year-old Alex Cottalorda meets Woody and Buzz Lightyear at the Santa's Grand Arrival Parade Nov. 8 at UTC.
Photo by Jay Heater
The Sarasota Paradise pro soccer team brought their ball, this one filled with helium, to the Santa's Grand Arrival Parade Nov. 8 at UTC.
The Sarasota Paradise pro soccer team brought their ball, this one filled with helium, to the Santa's Grand Arrival Parade Nov. 8 at UTC.
Photo by Jay Heater
Before Sarasota County Commissioner Teresa Mast fills her duties Nov. 8 as a Santa's Grand Arrival Parade judge, she visits with her grandson James Diaz.
Before Sarasota County Commissioner Teresa Mast fills her duties Nov. 8 as a Santa's Grand Arrival Parade judge, she visits with her grandson James Diaz.
Photo by Jay Heater
The Heroes Unmasked float is one of the favorites at the Santa's Grand Arrival Parade at UTC Nov. 8.
The Heroes Unmasked float is one of the favorites at the Santa's Grand Arrival Parade at UTC Nov. 8.
Photo by Jay Heater
Ho ho ho. A Santa helium balloon towers over the Santa's Grand Arrival Parade route Nov. 8 at UTC.
Ho ho ho. A Santa helium balloon towers over the Santa's Grand Arrival Parade route Nov. 8 at UTC.
Photo by Jay Heater
James and Sabrina Thompson brought their boys Jack, 8, and James, 11, early so they would get a good spot for watch the Santa's Grand Arrival Parade.
James and Sabrina Thompson brought their boys Jack, 8, and James, 11, early so they would get a good spot for watch the Santa's Grand Arrival Parade.
Photo by Jay Heater
Walkers from Rocco's Tacos pull a giant piñata along the Santa's Grand Arrival Parade route.
Walkers from Rocco's Tacos pull a giant piñata along the Santa's Grand Arrival Parade route.
Photo by Jay Heater
Sarasota 3-year-old Brielle Lapidus looks down the parade route to see what's coming next.
Sarasota 3-year-old Brielle Lapidus looks down the parade route to see what's coming next.
Photo by Jay Heater
The 2025 Santa's Grand Arrival Parade featured huge helium balloons that were towed along the parade route.
The 2025 Santa's Grand Arrival Parade featured huge helium balloons that were towed along the parade route.
Photo by Jay Heater
Nathan Benderson Park went all out with its float that runs the course at the Santa's Grand Arrival Parade Nov. 8 at UTC.
Nathan Benderson Park went all out with its float that runs the course at the Santa's Grand Arrival Parade Nov. 8 at UTC.
Photo by Jay Heater
Nate's Honor Animal Rescue always has a fun-filled float in the Santa's Grand Arrival Parade.
Nate's Honor Animal Rescue always has a fun-filled float in the Santa's Grand Arrival Parade.
Photo by Jay Heater
Nik Wallenda completes the criss cross stunt by stepping over his sister Lijana Wallenda on the wire high above the Santa's Grand Arrival Parade grounds.
Nik Wallenda completes the criss cross stunt by stepping over his sister Lijana Wallenda on the wire high above the Santa's Grand Arrival Parade grounds.
Photo by Jay Heater
Ty McFarlan, who is the host of the Wonderland Believe holiday show at UTC, addresses the crowd before the parade.
Ty McFarlan, who is the host of the Wonderland Believe holiday show at UTC, addresses the crowd before the parade.
Photo by Jay Heater
That's not Santa. It's Mote Marine CEO Michael Crosby riding a float in the 2025 Santa's Grand Arrival Parade at UTC.
That's not Santa. It's Mote Marine CEO Michael Crosby riding a float in the 2025 Santa's Grand Arrival Parade at UTC.
Photo by Jay Heater
Palmetto 5-year-old Pynelopee Redmond and 5-month-old Maizee were brought to the Santa's Grand Arrival Parade by their grandmother, April Johnson.
Palmetto 5-year-old Pynelopee Redmond and 5-month-old Maizee were brought to the Santa's Grand Arrival Parade by their grandmother, April Johnson.
Photo by Jay Heater
Paul Voloshen volunteers to hold one of the many ropes that keep the wires tight for the criss-cross skywalk attempt by Nik Wallenda and his sister Lijana Wallenda at the Santa's Grand Arrival Parade.
Paul Voloshen volunteers to hold one of the many ropes that keep the wires tight for the criss-cross skywalk attempt by Nik Wallenda and his sister Lijana Wallenda at the Santa's Grand Arrival Parade.
Photo by Jay Heater
Sarasota's Lea Woreschek, 5, is a bit hesitant to reach out to the characters walking the parade route, but Raegan Papin, 7, is loving the moment with Elsa.
Sarasota's Lea Woreschek, 5, is a bit hesitant to reach out to the characters walking the parade route, but Raegan Papin, 7, is loving the moment with Elsa.
Photo by Jay Heater

 

author

Jay Heater

Jay Heater is the managing editor of the East County Observer. Overall, he has been in the business more than 41 years, 26 spent at the Contra Costa Times in the San Francisco Bay area as a sportswriter covering college football and basketball, boxing and horse racing.

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