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Lakewood Ranch Business Alliance convenes at Country Club

Rusty Coats, executive director of the Local Media Consortium, was the guest speaker.


  • By Jessica Salmond
  • | 12:32 p.m. September 17, 2015
  • East County
  • Business
  • Share

The Lakewood Ranch Business Alliance learned about the future of media at this month's member luncheon.

Rusty Coats, the executive director of the Local Media Consortium and president of Coats2Coats, was the guest speaker during the lunch, which was held Wednesday, Sept. 16 at the Lakewood Ranch Golf and Country Club. As a former journalist and now executive director of the Consortium, Coats provided his perspective on the changing platform of news and media from print to digital. He emphasized that although everything is online now, personal connections still play a large role in success. 

"It really is about the local relationships that makes a difference in your business," Coats said. 

Guest speaker Rusty Coats talks about the future of media.
Guest speaker Rusty Coats talks about the future of media.
Frank Verdel, community specialist with Lakewood Ranch, listens to Steve Vernon, District 73 state representative candidate, during the
Frank Verdel, community specialist with Lakewood Ranch, listens to Steve Vernon, District 73 state representative candidate, during the "membership moment" roundtable introduction.
Lori Denny, LECOM, Heather Kasten, LWRBA Executive Director, and Dani Fox, Dani Fox Hypnosis
Lori Denny, LECOM, Heather Kasten, LWRBA Executive Director, and Dani Fox, Dani Fox Hypnosis
Lori Tomlinson, Patricia Ramthun and Colleen Kean with Girl Scounts of America of Gulfcoast Florida.
Lori Tomlinson, Patricia Ramthun and Colleen Kean with Girl Scounts of America of Gulfcoast Florida.
Pete Norden, iHeart Media, Kelly Davis, Goodwill Manasota, and Allison Imre Perkowski, iHeart Media.
Pete Norden, iHeart Media, Kelly Davis, Goodwill Manasota, and Allison Imre Perkowski, iHeart Media.
David Fink, the chair of the board, gave a brief speech about the 2015 Business Alliance sponsors.
David Fink, the chair of the board, gave a brief speech about the 2015 Business Alliance sponsors. "This is the most vibrant, exciting organization I'm a part of," he said.
Ryan Riley, Synovus Bank, and Richard Stroud, Everyday Blessings
Ryan Riley, Synovus Bank, and Richard Stroud, Everyday Blessings
Todd Jensen, Perfection Aesthetics, Toria Bartlett, Gregory, Sharer & Stewart, and Dan Austin, Perspective Communications
Todd Jensen, Perfection Aesthetics, Toria Bartlett, Gregory, Sharer & Stewart, and Dan Austin, Perspective Communications

 

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