Visit Sarasota County names three board members

Three new members of the Visit Sarasota County Board of Directors have been named to replace three departures for the 2026 fiscal year, which begins Oct. 1.

Joining the board for two-year terms are Cindy Moore, regional director of sales at Lodgco Hospitality; Mark Sherwin, general manager of The Ritz-Carlton Sarasota; and Kim Farrell, chief operating officer at Fox Lea Farm.

Of the new board members, VSC President and CEO Erin Duggan said in a news release, "Their diverse backgrounds and innovative thinking will be invaluable as we continue to drive growth and navigate new opportunities. We look forward to collaborating with them and leveraging their collective wisdom to shape our future success."

Named to the 2026 executive committee are John LaCivita, president and CEO of Willis Smith Construction; Richard Russell, general director of Sarasota Opera; Tim Self, managing partner of Siesta Wealth; and Wes Santos, general manager of Art Ovation Hotel.

Departing are Nick Mavrikas, area general manager of Spark by Hilton; Kara Morgan, CEO of Venice MainStreet; and Mark Gordon, managing editor of the Business Observer.

“We are deeply grateful for the dedicated service that Nick, Kara and Mark have provided during their time on our board," said Chairman Richard Russell in the news release. "Each of them has made impactful contributions over the years, and their commitment to our mission has been inspiring."

Other board members are Ron Cutsinger, Sarasota County commissioner; Mike Quillen, president of Gecko’s Hospitality Group; Susie Bowie, president and CEO of The William G. and Marie Selby Foundation; Stacey Corley, president of Sarasota Memorial Healthcare Foundation; Jason Samson, general manager of Aloft Sarasota; and Heather Van Wie, president and CEO of The Cottages on the Key.