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Downtown Sarasota Holiday Parade lets it snow community spirit


  • By Ian Swaby
  • | 3:00 p.m. December 3, 2023
The Sarasota School of Arts and Sciences float makes its way down Main Street.
The Sarasota School of Arts and Sciences float makes its way down Main Street.
Photo by Ian Swaby
  • Sarasota
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Some residents found the heat outside frightful on Dec. 2, but outside that night, they still said it was delightful. 

It might have been the flurries of "snow" that filled the route of the Downtown Sarasota Holiday Parade. 

Yet the experience, which this year had a theme of "Christmas Around the World," had much more than wintry spirit on offer.

CreArte Latino Cultural Center, which serves as a creative hub for the Latino community by promoting different art forms, was among the organizations eager to share its work with the community.

Eager enough, in fact, that it managed to decorate a float in less than three weeks, after making the decision to be involved in the parade for the first time. 

“I was very nervous, because I didn't know if it was going to work,” said Carolina Franco, art director and president, noting that the efforts paid off, with a festive display that included numerous lights and various props.

Tom Haber of Samoor Grotto said the organization, which works with underprivileged children, normally gives quietly in the background, while the parade offers a chance for it to be visible one time a year. 

“It’s really neat to be able to give back to the local community; it’s honestly all we do," he said.

According to Tara Middleton, the artificial snow was an appealing feature for kids, who have not had a chance to experience snow amid the climate of Florida.

Along with some new Christmas lights, a snow machine was a newly-added fixture on the 1948 Ford fire truck owned by her husband Warren Middleton, which was featured in the parade for the second year and hosted none other than Santa Claus.

Students at Jump Dance company celebrate as their snow machine is activated, just before the start of the parade.
Students at Jump Dance company celebrate as their snow machine is activated, just before the start of the parade.
Photo by Ian Swaby
Adam Sperber, 10, takes a turn sitting in the driver's seat of the 1948 Ford fire truck that Warren Middleton, a State Farm real estate agent, used to host Santa Claus.
Adam Sperber, 10, takes a turn sitting in the driver's seat of the 1948 Ford fire truck that Warren Middleton, a State Farm real estate agent, used to host Santa Claus.
Photo by Ian Swaby
Sofia Carlson, 11, of Stage Door Studios, takes to the company's float as the parade begins.
Sofia Carlson, 11, of Stage Door Studios, takes to the company's float as the parade begins.
Photo by Ian Swaby
The SRQ Composite Squadron of the Civil Air Patrol marches in the parade.
The SRQ Composite Squadron of the Civil Air Patrol marches in the parade.
Photo by Ian Swaby
Firefighter / EMT Scott Hanlon waves to the crowds.
Firefighter / EMT Scott Hanlon waves to the crowds.
Photo by Ian Swaby
Neviaeh Most, 14, watches the parade.
Neviaeh Most, 14, watches the parade.
Photo by Ian Swaby
Miss USA 2023 Noelia Voigt, a former Nokomis resident and Pine View student who now lives in Utah, rides in the parade.
Miss USA 2023 Noelia Voigt, a former Nokomis resident and Pine View student who now lives in Utah, rides in the parade.
Photo by Ian Swaby
Apryl Habner, 10, Deniyla Brown, 7, Ulissa Habner, 12, Jionni Haill, 3, Nayland Giles, 13, and Dr. April Glasco, founder of Second Chance Last Opportunity
Apryl Habner, 10, Deniyla Brown, 7, Ulissa Habner, 12, Jionni Haill, 3, Nayland Giles, 13, and Dr. April Glasco, founder of Second Chance Last Opportunity
Photo by Ian Swaby
Stage Door Studios students wave the flags of various countries.
Stage Door Studios students wave the flags of various countries.
Photo by Ian Swaby
The Sarasota School of Arts and Sciences float makes its way down Main Street.
The Sarasota School of Arts and Sciences float makes its way down Main Street.
Photo by Ian Swaby
Ellie Porter greets the crowd as she rides past.
Ellie Porter greets the crowd as she rides past.
Photo by Ian Swaby
Members of Miss Sarasota Softball celebrate the parade's theme of Christmas around the world.
Members of Miss Sarasota Softball celebrate the parade's theme of Christmas around the world.
Photo by Ian Swaby
Participants in the parade wear strands of Christmas lights.
Participants in the parade wear strands of Christmas lights.
Photo by Ian Swaby
Denise and Bill Hanna ride as Cindy Lou Who and the Grinch, with Dark Side Comics.
Denise and Bill Hanna ride as Cindy Lou Who and the Grinch, with Dark Side Comics.
Photo by Ian Swaby
The parade helped usher in the holiday season.
The parade helped usher in the holiday season.
Photo by Ian Swaby
Familiar characters walk the streets with Dark Side Comics.
Familiar characters walk the streets with Dark Side Comics.
Photo by Ian Swaby
Jack Williams juggles clubs aboard the Circus Arts Conservatory float.
Jack Williams juggles clubs aboard the Circus Arts Conservatory float.
Photo by Ian Swaby
Circus Arts Conservatory students Jocelyn Williams, 13, and Tasman Henry, 16, tower above the crowds on stilts.
Circus Arts Conservatory students Jocelyn Williams, 13, and Tasman Henry, 16, tower above the crowds on stilts.
Photo by Ian Swaby
Easton Nock, 8, rides the Batmobile as The Penguin, with Dark Side Comics.
Easton Nock, 8, rides the Batmobile as The Penguin, with Dark Side Comics.
Photo by Ian Swaby
Macie Miersch, Gianni Salazar, and Noah Rodenberger walk the parade as Clara, the Nutcracker, and the Mouse King.
Macie Miersch, Gianni Salazar, and Noah Rodenberger walk the parade as Clara, the Nutcracker, and the Mouse King.
Photo by Ian Swaby
Lillie Olson, 10, and Violet Olson, 12, helped represent Suncoast Carts Unlimited.
Lillie Olson, 10, and Violet Olson, 12, helped represent Suncoast Carts Unlimited.
Photo by Ian Swaby
Pamela O' Connor, Wendy Rojas, Nasiel Cardentey and Edith Richman of The Booty Factory
Pamela O' Connor, Wendy Rojas, Nasiel Cardentey and Edith Richman of The Booty Factory
Photo by Ian Swaby
The Sarasota Ski A Rees perform part of their skiing routine on the parade route.
The Sarasota Ski A Rees perform part of their skiing routine on the parade route.
Photo by Ian Swaby
Jose Florez walks the parade with CreArte Latino Cultural Center.
Jose Florez walks the parade with CreArte Latino Cultural Center.
Photo by Ian Swaby
Jonathan Tedrick walks Winston and Jackie Hiatt walks Cozumel, with the Humane Society of Sarasota County.
Jonathan Tedrick walks Winston and Jackie Hiatt walks Cozumel, with the Humane Society of Sarasota County.
Photo by Ian Swaby
The fire truck carrying Santa Claus approaches.
The fire truck carrying Santa Claus approaches.
Photo by Ian Swaby
Santa Claus arrives, with Tara and Cooper Middleton, aboard the fire truck.
Santa Claus arrives, with Tara and Cooper Middleton, aboard the fire truck.
Photo by Ian Swaby
Aldana Vasquez, 7, meets Santa Claus.
Aldana Vasquez, 7, meets Santa Claus.
Photo by Ian Swaby

 

author

Ian Swaby

Ian Swaby is the Sarasota neighbors writer for the Observer. Ian is a Florida State University graduate of Editing, Writing, and Media and previously worked in the publishing industry in the Cayman Islands.

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