Beginning Wednesday, users of YourObserver.com will see something a little different.
Observer Media Group has expanded its partnership with Google in an innovative effort to provide an alternative to subscription-based websites.
When users visit pages on YourObserver.com, they will see some of the content, but to view all content, readers first will be asked to answer a simple survey question such as, “Do you drink soda?” or to share the content on a social media site such as Facebook, Twitter or Google+.
By performing either of these actions, all content will appear. The survey question will be displayed only on the first page the reader views.
Users will be asked to answer only one survey every 24 hours. All surveys will be anonymous, and Google will not use any data collected for its own ad targeting.
Revenue from the surveys will aid in our efforts to keep YourObserver.com an advertiser-funded website with content that is free to readers.
Those who have questions or comments about the surveys can direct them to Chief Digital Officer Emily Walsh at 941-366-3468, Ext. 310 or email@example.com.
To review Google’s privacy policies, click here.
For a list of FAQs, you can download it here.