City Hall wants to actively market the vacant land it owns on the north side of the Palm Avenue parking garage.
City commissioners have indicated they would like to see a hotel on that spot.
To attract hotel developers and major hotel chains, the city is beginning to assemble a marketing campaign that it expects to finalize early next year.
A preliminary 50-page prospectus provides numerous demographic figures as well as tourism numbers that the city hopes will attract a hotel company.
The city has already received inquiries from five Southwest Florida developers that want to build a mix of hotel and office spaces. There has been no interest so far from anyone wanting to build a conference center on that site.
The Community Redevelopment Agency Advisory Board, which is made up of real-estate and economic-development professionals, was asked to provide input on the preliminary plan.
Members’ advice for the city was to hire a marketing professional to come up with the plan.
“I think the city would make a big mistake if it markets (the site) itself,” said Kathy Baylis, CEO of the Economic Development Corporation of Sarasota County.
Said commercial real-estate broker John Harshman: “The city will get a better job done if they work with someone professionally … and will get a better deal.”
City staff may hire an outside firm to help with the plan, which will need to get City Commission approval before it can be used.
Contact Robin Roy at email@example.com
Currently 0 Responses
9 CONA Holiday Party
7:00 pm - 9:00 pm
10 Books & Coffee
10 Hollywood Glam Party
7:45 pm - 6:00 am
12 La Leche League/Breastfeeding Support
10:00 am - 12:00 pm
13 Fifth Annual CYD Gingerbread Festival
10:00 am - 7:00 pm
13 CYD Gingerbread Festival
10:00 am - 6:00 pm
14 Free Spirograph Art Event For The Kids
10:00 am - 4:00 pm
14 Green Tara Empowerment
During each of the last eight years, the Out-of-Door Academy families have collected food for Gocio Elementary families.
Forty Carrots hosts grandparents
Forty Carrots Family Center invited students’ grandparents to attend Grandparents’ Day Nov. 25.
The Rotary Club of Sarasota Keys is seeking volunteers from now through Dec. 24, to help man its Salvation Army kettle bell during the holiday season.