Hot Flash: Lilly Pulitzer Sarasota Spring 2014 Launch Party


Hot Flash: Lilly Pulitzer Sarasota Spring 2014 Launch Party


Date: February 5, 2014
by: Heather Merriman | Black Tie Assistant Editor


It may have been a dreary, rainy day on Wednesday, Jan. 29, but inside the Lilly Pulitzer store on St. Armands Circle, there was no lack of color and brightness. To celebrate the arrival of the latest Lilly items, the store hosted a Spring 2014 Launch Party.

Lilly shoppers stopped by the store to get an exclusive first pick of the new arrivals, mingle with their favorite Lilly girls and enjoy Champagne and lemonade along with snacks, such as dainty pink cupcakes. Those who made purchases at the launch party received a printed bangle bracelet as a gift.

Fashion blogger Sarah Tucker hosted the event and also offered styling advice to those shopping the new collection. In regards to transitioning your wardrobe from winter to spring, Tucker suggests pairing a sweater with a pair of shorts, such as a solid sweater with the Callahan short in a new spring print.

“For people who want something that they can just walk out of the store wearing, I always suggest a print with a solid,” says Tucker.

Many of the tunics and dresses are also easy “ready to wear” items that can be found in the store.
For more styling advice from Tucker, visit

See more photos from the event here.

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