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Welcome to YourObserver Black Tie & Social Calendar.
The Observer Black Tie and Social Calendar are the first and last words in the Sarasota/Manatee dynamic social season—the most comprehensive coverage of who, what and wear. And now, the most up-to-date calendar and coverage online.
Visitors will review recent events; preview upcoming events; browse photo galleries and purchase photos—every day!
Advertisers will reach the most influential and well-to-do members of Sarasota and Manatee society—every day! How do we know? They contact us every day to post their events, learn about dates, request photos, seek historical information, and ask about online access.
To verify our site traffic, we will collect and analyze visitor and usage data and provide reports to our advertisers. For now, here are some interesting facts about newspaper websites that tell us our visitors will be prime advertising prospects.
- 60% of visitors are women
- The average visitor age is 43
- Household income and net worth is higher than average
- 70% of visitors search online for products and services weekly
- 90% make online purchases weekly
Thanks for considering YourObserver.com for your advertising message. If you would like ‘live information,’ please call 941.366.3468 to speak to a representative. |
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ON
LOAD INTERSTITIAL
Similar to the front page of our publications, you have the opportunity to own the front page of our website. Use it to grab attention, build interest and generate results. Each visitor to the website will be exposed to your message at least one time per day.
The Interstitial offers exclusive positioning - only one advertiser per month. Available as part of a package with Leader Board or Skyscraper.
Your month-long ad can start at any time and will run for 30 consecutive days from start date.
600 x 500 pixels
File size: 75K maximum
(GIF, JPEG or FLASH)
Rich
media welcomed
Audio Allowed
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LEADER
BOARD
(horizontal banner)
Put your ad at the top of the page. With this high-profile position, your ad will appear throughout the YourObserver.com website. Attract even more attention by employing the latest rich-media technology in your message.
Deadline for space is 4pm Thurs. Deadline for materials is noon Friday.
Weekly ads will run Monday through Sunday.
700 x 90 pixels
File size: 30K maximum
(GIF, JPEG or FLASH)
No Audio Allowed
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SKYSCRAPER
Deliver your message adjacent to our content. Because of the vertical format, your message stays visible as readers scroll down the page. For even more impact, package your Skyscraper with the On Load Interstitial.
Deadline for space is 4pm Thurs. Deadline for materials is noon Friday.
Weekly ads will run Monday through Sunday.
160 x 600 pixels (tall)
160 x 400 pixels (short)
File size: 30K maximum
(GIF, JPEG or FLASH)
No Audio Allowed
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BOX BANNER
Be a stand-out. Surround your ad with the content readers come to YourObserver.com for. Your advertising message will be noticed.
Deadline for space is 4pm Thurs. Deadline for materials is noon Friday.
Weekly ads will run Monday through Sunday.
200 x 200 pixels
File size: 30K maximum
(GIF, JPEG or FLASH)
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INVITE-A-FRIEND
The YourObserver.com Invite-A-Friend feature is a targeted viral advertising opportunity. It offers both outgoing and incoming visibility.
Outgoing: Sponsor the "Invite-A-Friend" button directly adjacent to every calendar listing.
Incoming: Your message appears at the top of the HTML message that is being received.
145 x 60 pixels
(GIF or JPEG)
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SHARE-A-PHOTO
The YourObserver.com photo share sponsorship offers exclusive positioning adjacent to the most exciting and most desired feature on the site.
Sponsor the Share-A-Photo link adjacent to every window in the photo preview; and your full banner ad will also appear at the top of the HTML email that is being received with the photo.
145 x 60 pixels
(GIF or JPEG)
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FROM
OUR SPONSORS
Featured Listing
210 x 115 pixels
File size:
30K maximum
(GIF, JPEG or FLASH)
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